Client: Imprint Registry
As the Creative Director for Imprint Registry, I led the development and execution of an advertising campaign plansbook aimed at eliminating art fraud through blockchain technology. I conceptualized and designed compelling visual assets, crafted persuasive copy, and collaborated with stakeholders to align the creative vision with campaign objectives. The resulting plansbook provided a comprehensive guide outlining the campaign's direction, target audience, messaging strategy, media channels, and budget allocation.
